…There is nothing she can’t fix
With an ability to get straight to heart of the matter and see through the chaos, Sarah is Flagship’s ‘Chief Engineer’. She has a wealth of experience in corporate PR, marketing, offshore banking and shipping. As well as handling her own clients, she also manages all aspects of Flagship’s administration. She is the guardian of Flagship’s vision and values – our untiring and constant source of wise counsel.
Sarah’s client experience includes QVC, Electrocomponents and Sumitomo Chemical.
- Education: Language Tuition Centre
- Hobbies: Gardening, cooking, baking
- Favourite books: The Times Saturday Magazine, P G Wodehouse
- Favourite film: A tie between Some Like it Hot and High Society
- Favourite TV: Gareth Malone on anything!
- Proudest moment: Tracking graduates throughout their PR career at Flagship and beyond and seeing how successful they have become, a reflection on Flagship’s graduate training
- Favourite media coup: after months of persuading a reluctant client that she should talk to the media, and securing a Marketing Week feature, the client has now realised she can do it!
What is the state of communications for the cruise industry in 2013 | Infographic
As the cruise industry continues to show strong growth year-on-year, we recognise that it is now even more important for individual cruise lines to be heard. This infographic shows just how noisy the market has become, and why the effectiveness of communications is paramount to a line’s success. From 2002 to 2012 demand for cruisingRead more >
The Brilliance of Integrated Communications, Bravo John Lewis!
Bravo John Lewis! This quintessentially British store with its traditional ‘are you being served’ approach has conquered the airwaves again. Its now much anticipated Christmas ad The Bear and the Hare pulls on the heartstrings, brings a tear to the adult eye, and festive excitement to the child’s world. The strategy of its marketing directorRead more >
We need financial education not Wonga bashing
Wonga, the controversial payday lender, has just screened its ‘premiere’ of 12 Portraits, a short film about a dozen of its customers. In a brave move, it went the whole hog with a massive publicity campaign in an attempt to set the record straight. Did it work? The jury is out on this one IRead more >
The consultancy quandary – profit v customer service
We don’t have to travel too far today to hear that successful businesses are customer-centric, indeed putting clients at the heart of our business is a central value at Flagship and part of our mission statement. The fact that we have long term relationships with many clients, some over 15 years, speaks volumes to ourRead more >
How brands can get better at Twitter
It’s time to put a face behind your name Branded social media is often a tough cookie to crack. Companies can have oodles of personality but when it comes to their outward presence, this can get lost behind the blank avatar of a Twitter handle. While a company may indeed be exciting, dynamic, and interesting…Read more >