Sarah Catterick
…Body in London, Mind in PR, Soul in Yorkshire
Sarah joined Flagship in May 2011 having been working in PR for three years. Her background is in the professional services sector, particularly undertaking communications campaigns on behalf of lawyers. She has managed PR programmes for national and regional law firms and barristers’ chambers.
Sarah enjoys nothing better than a night at the theatre, whether it is Shakespeare at the Globe, a musical in the west end or the latest offering at the Donmar. Sarah also enjoys jetting off around the world for holidays, most recently going to Japan, Bali and NYC and currently planning a trip to South America.
Sarah works on clients such as QVC, ADP, OPP and CashCase.
- Education: B.A. (Hons) Business and Marketing – Newcastle Business School
- Hobbies: Theatre, travel, socialising, netball, photography
- Favourite book: Captain Corelli’s Mandolin – Louis de Bernières
- Favourite film: Father of the Bride, Pride & Prejudice
- Favourite TV: The Good Wife, Mad Men and Glee
- Proudest moment: Volunteering and helping to increase the circulation of the talking newspapers for the blind throughout Yorkshire, a valued and essential service which is run by an incredibly dedicated group of volunteers (and more recently winning the Stylist travel photo competition!)
- Biggest Media Coup: Biggest coups include clients on Sky News talking about pre-nuptial agreements, articles in City AM on working in the Middle East and coverage in the national and regional papers offering employment advice throughout the snow and volcanic ash incidents.
Pressure Chamber
-
The beauty of Twitter
Twitter has long played a part in our PR campaigns for clients, but today I spotted two stories about Twitter showing how imbedded this social media channel now is in our news reporting. The first story related to Maryam Nawaz Sharif, the daughter of the new Pakistani Prime Minister, who has been credited with increasing
Read more > -
Brand spanking novelty: shining through a hectic crowd
PR has for years been linked to branding – often for our involvement in building a brand’s credibility or even just protecting it. Now, as agencies (including that of yours truly) begin to offer more integrated communications packages, brand is at the absolute forefront of our minds. Watching a brilliant adaption of Mark Haddon’s A
Read more > -
5 Ways to spring clean your PR life
Spring is here (dare I speak too soon!) and it’s time to align with the sunshine and maximise your productivity and creative flair. Inspired by This Little Lady’s blog about spring cleaning your life and ‘gettin’ happy’, I thought I would look at how we can all approach our day-to-day life in PR with the
Read more > -
PR mixology
At our company ‘away’ afternoon a couple of weeks ago, our CEO Diana likened us to the different ammunition that form an army, a platoon, or a brigade, if you will. Everyone has the same career type, but we’re not all cut from the same cloth and it is these differences that make a winning team.
Read more > -
The Flagshipometer: what we think is hot, or not, right now
We had a bit of a discussion the other day on what we at Flagship think is “on trend” or “so yesterday”. By no means a scientific study, but we are a pretty cosmopolitan lot, wide age range, a few girls, a few boys, some urbanites, some country bumpkins – so as a quick temperature
Read more >
