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PR - Public Relations - Sophy Norris - Consultant

 

PR - Public Relations - Sophy Norris - Consultant I work as a specialist consultant in our Travel & Leisure Division, and have been instrumental in building this division over the past twelve years. I am passionate about the travel business, and am proud to work with one of the largest global industries.

Travel makes a real difference to people’s lives, whether it is enjoying the experience of a memorable holiday or the economic benefits the business of travel brings to individuals, organisations and destinations. Travel PR enables me to work strategically and creatively to bring campaigns to life which make a real difference to my clients. The travel world is an ever changing one, with new and varying challenges, from new technology to carbon footprints. No two days are the same and this is the challenge we face alongside our clients. Keeping our work fresh, relevant and invigorating is always my top priority.

I still relish the challenge of actually being at the coal face of PR. Some of the accounts I have worked on over the years include The Polish National Tourist Office, Eurotunnel, Irish Ferries, Discover Devon Naturally, Amadeus, Trentino Tourism, Atinera, The Leela Palaces and Resorts, The Disney Channel, LOT Polish Airlines, American Airlines and Norwegian Cruise Line.

The best press trip I have been on is a two day trip to Modena in Italy where I test drove a new sports car with its chief engineer!!

 
 
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