It can take years to secure a good reputation but often only a matter of minutes to lose your ‘good name’. That’s why it’s vital for organisations of all sizes to be able to respond quickly and effectively to unforeseen and potentially damaging developments.
Our comprehensive crisis management service will provide with you the tools and disciplines needed to cope with an emergency and mitigate its impact on your organisation’s reputation.
We can advise you about all aspects of crisis management. This would involve the development of a bespoke crisis management manual indicating specific procedures, contingency planning, scenario rehearsal, media contact and internal communications. We can help you to learn when and when not to respond to negative publicity, what to say and how to say it, in order to protect your brand when things go wrong.
In addition to our crisis management programme, our specialist digital PR team, Flagship Digital, offers a digital crisis PR service, specifically designed to help you to react to negative publicity online. This service can help you to limit damage to your brand’s reputation quickly in the fast-moving digital world.