Sarah Milward
An afternoon of bloody-mindedness
If you were sitting watching the rugby on Sunday afternoon, you must have been stunned into silence as the match unfolded. There was absolutely no doubt that Ireland should have won their match against Scotland. The stats speak for themselves: 71% possession and 77%...
View Post >Pedestrians – a forgotten breed?
I applaud The Times’ cycle campaign as there are obviously far too many accidents involving cyclists and lorries/cars on our busy roads and nightmare junctions. But I do wonder if anyone is going to campaign on behalf of the poor pedestrian? No, not for...
View Post >Newspaper cartoonists – an undervalued aid to surviving that commute?
I laughed out loud when I saw Peter Brookes’ cartoon in The Times yesterday morning – and that’s quite something at 07:30 on a packed Northern Line train. In case you missed it, the cartoon was of Her Majesty The Queen and The Duke...
View Post >Marcus Wareing at The Berkeley
Everyone talks about Marcus Wareing’s custard tart so would it live up to the hype? It certainly did – one of the best puddings I’ve ever eaten and I’ve eaten a lot. I was so excited about it that I couldn’t try the cheese trolley...
View Post >Pressure Chamber
-
5 tips for making the most of (or surviving) an industry conference
Last week I had the pleasure of visiting Abu Dhabi to attend the Institute of Travel and Tourism annual conference. It was my first visit to the Emirate and apart from being overwhelmed by the heat, I was struck by the sheer scale of the development of the area. Abu Dhabi is less high rise
Read more > -
Likes don’t save lives… or do they?
Likes don’t save lives. At least, that’s the message emanating loud and clear from Unicef’s latest online campaign, which castigates the ‘slacktivists’ who aren’t as generous with their money as they are with clicking the ‘Like’ button on Facebook pages. The campaign even includes a rather moving video featuring a ten year-old orphan who directly
Read more > -
Why we should support paywalls
Working in PR, we are very aware that the world of newspapers, both online and in print, is changing. In a constant battle to remain at the forefront of breaking news and information, newspapers have had to offer their content online in competition with traditional broadcast media and the ever-evolving world of social media and
Read more > -
The beauty of Twitter
Twitter has long played a part in our PR campaigns for clients, but today I spotted two stories about Twitter showing how imbedded this social media channel now is in our news reporting. The first story related to Maryam Nawaz Sharif, the daughter of the new Pakistani Prime Minister, who has been credited with increasing
Read more > -
Brand spanking novelty: shining through a hectic crowd
PR has for years been linked to branding – often for our involvement in building a brand’s credibility or even just protecting it. Now, as agencies (including that of yours truly) begin to offer more integrated communications packages, brand is at the absolute forefront of our minds. Watching a brilliant adaption of Mark Haddon’s A
Read more >
