From the Directors
What do the captains of our ship have to say about the media landscape of today? Always challenging, they want to get us all thinking a little bit differently
Blame storming- is it getting worse?
17th February 2012This morning, as my Twitter, Facebook and news feeds sprang onto my screens, it was clear that Tesco was in the middle of a media storm. Its advertisement for ‘unpaid’ nightshift workers had seemingly provoked fury and outrage resulting in the social networks working...
View Post >Midsized agencies – way to go!!
15th February 2012A couple of weeks ago London’s Evening Standard ran an article saying that tougher times were ahead for PR firms ‘stuck in the middle’. In essence, the newspaper was saying that the only way ahead for PR consultancies was either to be a global...
View Post >How PR can help improve dismal communications in the Financial Services Industry
6th February 2012This weekend saw the publication of a report on how private sector pensioners are being short changed to the tune of £1billion by the annuity industry. Joanne Segars who heads up the National Association of Pension Funds did not mince her words and talked...
View Post >Bankers, bankers, bankers …. A power for good!
1st February 2012It has been one of those days when everywhere I looked I saw bankers! On my way to Paris for the Global Fund’s 10th anniversary event, on behalf of mosquito net client Sumitomo Chemical, the papers were still full of the RBS CEO’s decision not...
View Post >A bit of Strictly in Leicester Square
This month, the team at Flagship decided to focus on things that make us smile to blast away the gloom that is January. Last week, after a full day of challenging media training, tricky crisis management and workshop planning on Start Up PR I...
View Post >
